Many parents complain that their children spend far too much time on their cell phones and are delighted when they put it down for a minute and pick up a book. But in many parts of the world, such as sub-Saharan Africa, that book simply does not exist, and it’s a cell phone that brings the magic reading and books to millions upon millions; and that’s due in large part to an organization called Worldreader, and it’s a pleasure to have with us its co-founder and president, David Risher.
You can count on one hand, quite literally, the number of nonprofit organizations founded since 2000 that have surpassed $50 million in annual revenues. For an organization to achieve that milestone, they must have an extraordinary program, measurable results, and exceptional marketing and fundraising initiatives. And that description perfectly fits Room to Read, and it’s a pleasure to have with us their Chief Executive Officer, Geetha Murali.